Establishing the Town Within my World: Name the Town and Shop Branding.
To help add a bit of background to the world I'm creating I looked at giving my decaying town a name and a loose idea of what it could have been like. Below shows the process I went through to construct my town name and explains some of my ideas behind the feel of the town. Shop Designs: Drawn Initial Shop Ideas. Shop Branding: Logo designs ready to be used in Harret Set Main Street Concept (only the key ones you can see):